At the beginning of January, EZ Lab will be back in Las Vegas to take part in CES 2026, the world’s leading event dedicated to technological innovation.
From 6 to 9 January 2026, EZ Lab will showcase its solutions at Eureka Park, the area of CES that highlights the most advanced and forward-looking technologies shaping the future of consumer tech.
EZ Lab has been selected to join the Italian Collective coordinated by Agenzia ICE, which brings together companies recognised for their technological excellence and innovation capacity. Following this first selection, EZ Lab was also admitted by CES Eureka Park, after a rigorous evaluation process focused on innovation, technological relevance and market impact.
The double selection for CES 2026 confirms technological leadership
Being selected first by Agenzia ICE and subsequently by CES Eureka Park represents a significant recognition. The CES 2026 evaluation committee highlighted EZ Lab’s strong drive towards technological innovation and the originality of its approach. Eureka Park is known for its highly selective admission process. Each application is carefully reviewed to identify solutions that demonstrate concrete technological value, real-world applicability and the potential to redefine how products and data interact within consumer and enterprise ecosystems.
Digital Product Passport as a strategic digital asset
At CES 2026, EZ Lab will present its vision of the Digital Product Passport powered by AI, blockchain and emotional robotics. The Digital Product Passport transforms each product into a strategic digital asset, capable of revealing its entire lifecycle journey through reliable and trustworthy data.
This approach enables companies to:
- Optimise operational and decision-making processes
- Reduce costs and inefficiencies
- Activate circular models and responsible practices
- Design highly targeted and data-driven marketing strategies
At the same time, consumers gain clear, accessible information that supports informed purchasing decisions.
When data meets emotional robotics
What sets EZ Lab’s solution apart is the integration between AI, blockchain traceability and emotional robotics. By connecting digital data with emotional robotics, every touchpoint becomes more intuitive, engaging and meaningful. Information is no longer static, but part of a dynamic interaction that enhances the product experience and strengthens the relationship between brands and people.
Where to find EZ Lab at CES 2026
- Location: Venetian Expo, Tech West, Eureka Park
- Italian Pavilion: Hall G, Level 1
- Italian Pavilion stands: 62000
- EZ Lab stand: D04
More information here.
Dates and opening hours
6 January: 10:00 to 18:00
7 January: 09:00 to 18:00
8 January: 09:00 to 18:00
9 January: 09:00 to 16:00
Contact us and get a free 30-minute consultation.
